October 20, 2006
Breaking News: PS3 Ads in L.A. Contains More Than Just a Ad
Today, one of our ps3.net editors recently went downtown in Los Angeles and found these startling images about the PS3 and the exclusive PS3 title “Heavenly Sword”.
If you take a look at these pictures without zooming in or anything, they just look like a PS3 ad, with a picture of Heavenly Sword, which is one of the very few exclusive/most wanted games for the PS3. Exactly like the recent PS3 ads in NYC with clocks melting and “PlayB3yond” phrase on the bottom of the PS3 in the ad. But If you look closer, especially at the hair, you can see coded symbols, similar to the coded symbols to the Play Beyond website, and similar enough that you can unsolved that code and get a secret piece of information about Heavenly Sword.
Now I’ve actually tried cracking it and I’ve haven’t been successful. I tried all different combinations and tried to take all the letters out and see if I have to unscramble something and type in the unscrambled word, but it still doesn’t work. But this is a nice find by our editors, because it shows how Sony is advertising the PS3 not just through ads and commercials in movie theatres, but also through viral coding on ads. So I think Sony is trying to get us all into this viral-coding-symbol-cracking thing to get some in-depth, exclusive content. Only question is, how are you going to crack it and what lies behind that code?
Why don’t you give it a try, and if you find it out, then go to our forums and tell us how you got it. Go up to 2nd Paragraph and look for the clickable word “Play Beyond”, which will directly take you to playbeyond website, and use these pictures to figure it out. An Update will come if I get it or whoever gets it.